Website security and stability
Many of the people that I talk to regularly, business owners and people responsible for company websites, appear to have a somewhat unrealistic view of websites and how they work. One typical statement might be, “It worked great 15 months ago when you set it up and we have not changed anything- shouldn’t it continue [...]
E-Commerce Website Security
E-Commerce is short for Electronic Commerce and refers to the buying and selling of products and services over the Internet or other networks. An increasing number of businesses have created e-commerce websites due to the rising popularity of using the Internet to make online purchases. But also increasing is the risks of running a e-commerce website for a business; new [...]
Using Posterous as a Company Intranet
If you’re like many people, you have a lot of videos, pictures, and documents that you would like to share with others. Finding a convenient, cost-effective way to do this is no small feat, especially if you are a business owner trying to share information with your employees. Building a traditional intranet or file library [...]
Why Should You Choose Google Apps for Your Business?
Business owners face a number of challenges, especially in this difficult economy. They struggle to control costs, boost employee productivity, keep up to date with technology, and keep their information safe, especially online. While these problems might seem insurmountable, they aren’t. There’s a cost-effective solution that can help business owners easily solve some of their [...]
Reasons to Consider Pay per Click (PPC) as Part of Your Internet Marketing Plan
If your business does any marketing at all on the Internet, you should consider using Pay per Click (PPC) advertising as one tool available to you. I will be talking specifically about Google Adwords here because they are the biggest player and a great place to start. Essentially, Pay per Click allows you to: Select [...]
How to Embrace the Future of Social Media
I recently had the opportunity to attend the Social Media Summit hosted by Harrisburg University in Harrisburg, PA. The Summit featured a number of panel discussions including both social media experts and individuals who use social media extensively on a daily basis. They discussed a wide variety of topics, but the panel that stood out [...]
The Value of Mobile Sites
So why bother? You already have a website and you can see it on your phone when you plug in the URL, right? Probably, unless you’re using an iPhone and you have a flash website. And, well, if you have a flash website, give us a call and we’ll help get your website out of [...]
Create A Custom Facebook Landing Page Revisited
* Please Note: As of March 11, 2011 Facebook changed the way to add custom content to a Facebook page. This article shows the new IFrame method. * Since the rise in popularity of Facebook, more and more companies have been creating Facebook pages which are an important marketing tool to connect with customers. As [...]
Take advantage of Local Pages and other location based sites
Local pages and websites optimized for mobile devices that know where you are at all times are hot opportunities for businesses like restaurants and other services that sell to local customers. It all started with Google Maps which has morphed into Google Places. Most businesses have a Google Places website even if they do not know it. To [...]
What are Domains, Nameservers, and DNS and how do they work?
Domains, Nameservers, and DNS are part of a system used by the Intranet to access websites and other resources using a human friendly, easy to remember names called domains. Domains What is a domain? A domain is a human friendly internet address for a website like a home address that is unique across the world. [...]
Signs that Your Site May Need a Redesign
Is your website made up of frames? Was your website originally designed completely in Flash and almost impossible to update yourself? Is your website only 640 pixels wide? Do you have a Microsoft Frontpage default theme as your design? Was your website built more than 10 years ago? If you answered yes to any of [...]
5 Reasons Your Company Should Be On Twitter
Twitter is a growing social force. Many businesses use it, but there are still plenty that aren’t. I’ve compiled a list of some reasons a business should use Twitter. 1. Communications – Twitter is a fantastic communications tool. It is fast and immediate and has the potential to reach so many people. Not only your followers, but [...]
SEO Starter Guide
1) Keywords. Create a list of words relevant to your business. From that list, which of those words get your customers to react the way you want them to react (turn into leads or sales) and focus on those words. Pick a few from this narrowed down list to use on a page of your site. [...]